BRAND & MARKETING
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(Short-form Video • Light Design • Content Engagement)
This is a video-first role. You’ll power our strategy across TikTok, Shorts, and Reels to grow fandoms, drive views, and bring IPs to life.
What you’ll do
- Film, edit, and publish short-form content across platforms
- Track content performance (views, CTR, watch time) and optimize
- Manage YouTube Shop listings, tags, thumbnails
- Sync with merch and campaign teams for content-driven launches
- Design light creative (thumbnails, promo slides, cutdowns)
What you bring
- Experience with YouTube Shopping / TikTok Shop
- Skilled in CapCut, Premiere Pro, Canva or similar tools
- Familiarity with AI tools like ChatGPT, Runway, Descript

(Shopee • Shopify • Fulfillment • Sales Performance)
Are you the kind of person who loves turning clicks into sales, keeping an eye on stock while plotting the next viral drop? We’re looking for a Merch Drop + Shop Lead to run the show across Shopee, Lazada, TikTok Shop, Shopify, and even print-on-demand platforms.
From product listings to launch strategies, you’ll help turn our IPs into sell-out merch — and make sure fans always have something new to cart.
What you’ll do
- Strategize and manage our online stores: Shopee, Lazada, TikTok Shop, Shopify
- Launch product drops, promos, and campaigns that actually convert
- Manage print-to-order setups and ensure smooth fulfillment
- Track sales, tweak strategies, and boost revenue across platforms
- Keep inventory tidy — restocks, SKUs, reports, all of it
- Collaborate with Brand & Marketing and content teams to hype launches
- Report to directly to Head of Marketing
What you bring
- EHands-on experience with online marketplaces + e-com platforms
- Strategic thinker with a data-driven, results-first mindset
- Familiar with tools like Shopify, Printful/Gelato, and platform dashboards
- Knows what makes Gen Z shop (and what makes them bounce)
- A little creative, a little analytical — and cool under pressure
- You leverage AI tools for product descriptions, ad testing, or store optimization

(Admin • Coordination • Licensing • Documentation)
This hybrid role supports Animasia’s brand presence and daily marketing ops. You’ll work closely with the Head of Marketing across campaigns, platforms, and documentation — helping keep everything running smoothly.
What you’ll do
- Manage websites, LinkedIn, newsletters, press releases & branding
- Prepare slides, reports, decks, and client-facing materials
- Coordinate campaigns, roadshows, exhibitions, and trade presence
- Track deliverables, inventory, and internal documentation
- Support licensing and distribution efforts (follow-ups, files, liaisons)
- Provide admin support and help streamline across departments
What you bring
- Highly organized, with coordination and digital admin skills
- Proficient in MS Office / Google Workspace
- Strong written communication (copy, emails, decks)
- Familiar with Mailchimp, Canva, Meta tools
- Bonus: Knowledge of IP/licensing + Mandarin proficiency

(Events • Content • Club Management)
You’ll help run the show — from school roadshows to community growth. Bring the energy, keep things on track, and rally the fandom.
What you’ll do
- Manage school calendars and Beyblade tournaments
- Coordinate sponsors, partners, creatives, and comms
- Track community engagement and club growth
What you bring
- Event/IP or youth program management experience
- Great with coordination and people
- Fluent in Bahasa Malaysia & English (Mandarin = bonus)

(E-commerce • Inventory • School Kit Fulfillment)
You’ll oversee the full merch ecosystem for KGB — from store updates to physical kits and promos.
What you’ll do
- Manage Shopee/Shopify product updates and launches
- Coordinate with creatives on packaging, POSMs, visuals
- Handle inventory, restocks, and school/event deliveries
What you bring
- E-commerce or merch logistics experience
- Detail-oriented, visual-savvy, and organized
- Bonus: Mandarin proficiency (for sourcing)
Not quite the right role?
Every great story needs the right frame. Explore more positions and find where your talents can bring ideas to life.
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